Alis

Created by two friends in the free-town of Christiania, Copenhagen in 1995, ALIS went from being a local voice to a national movement.

About

As a true pioneer of youth culture, skateboarding and streetwear the brand purposely maintained an air of mystery, committed to staying authentic and underground - built upon pillars of community and raw desire to create.

As life, ALIS has grown mature through ups and downs, and in 2025 is ready to embrace re-invented new direction. Through a successful collaboration with experienced business partners and a new creative direction lead by Tobias Birk Nielsen, ALIS is presented in a new light.

This new era is set off by honouring the rich cultural brand heritage, while simultaneously taking vast steps into a zeitgeist where social aspects and real craftsmanship are core value drivers bringing true original Copenhagen streetwear icon out of Denmark - and manifesting it on an international fashion scene.