About CPHFW NEWTALENT

CPHFW NEWTALENT presented by Pandora is established by Copenhagen Fashion Week to nurture, develop, and promote emerging Nordic talent on a global scale. The scheme creates new opportunities for three to five emerging designers per season via monetary support, mentorships, partnership offerings, professional advisors, onboarding to the official Copenhagen Fashion Week Show & Presentation Schedule, event participation, showroom activations, alumni network, and extensive PR through Copenhagen Fashion Week’s international community and channels.

CPHFW NEWTALENT presented by Pandora brands will be supported for three consecutive seasons within the CPHFW NEWTALENT presented by Pandora scheme. Subsequently each designer will graduate on to the alumni scheme, that will continue supporting the graduates of the CPHFW NEWTALENT presented by Pandora scheme across showcasing, events, networking, business support, communication, and sponsorship opportunities.

“We are proud to introduce CPHFW NEWTALENT presented by Pandora as a formalised structure to how Copenhagen Fashion Week is investing in the next generation of exceptional talent. With responsibility an overarching and foundational focus of our organisation, this scheme will allow us to continue to grow our dedication to talent. It is a vital step we have taken to provide an encompassing program for the talents to build their brand on an international scale and to introduce them to our global audience.” - Cecilie Thorsmark, CEO Copenhagen Fashion Week

During every fashion week, Copenhagen Fashion Week will be hosting a CPHFW NEWTALENT showroom at a central location in Copenhagen.

The purpose of the showroom is to introduce the Nordic and international press and buyer community to a selection of leading emerging designers of the Nordics. Each designer is provided with racks, signage, fitting models and more. The showroom will be open 2-3 days during fashion week, and exhibit emerging talent part of the scheme, as well as from other highly selected talent initiatives from the Nordic region.

SS26 CPHFW NEWTALENT showroom brands

Anne Sofie Madsen, CPHFW NEWTALENT
Anni Salonen, represented by ALPHA
Berner Kühl, CPHFW NEWTALENT
Bonnetje, CPHFW NEWTALENT
Kettel Atelier, One To Watch
OnceMore® from Södra
Stem, One To Watch
Taus, One To Watch

AW25 CPHFW NEWTALENT showroom brands

Alectra Rothschild/Masculina, CPHFW NEWTALENT
Bonnetje, CPHFW NEWTALENT
Berner Kühl, CPHFW NEWTALENT
Stamm, CPHFW NEWTALENT
Taus, represented by ALPHA

CPHFW NEWTALENT One To Watch is a recognition spotlight granted to a designer or brand demonstrating exceptional creative vision. The title is awarded at the discretion of the Show & Presentation Committee if they determine that a CPHFW NEWTALENT applicant is not yet fully ready to be enrolled in the CPHFW NEWTALENT scheme but should be supported in their planned activation and brand progression.

Alongside extensive communication by Copenhagen Fashion Week, the brand is offered a free presentation slot on either the official show & presentation schedule or a free event listing on the event schedule to showcase their collection during fashion week. One To Watch does not provide a bursary or mentorship sessions; however, the brand will be featured in the dedicated CPHFW NEWTALENT showroom at CIFF, designed to foster and strengthen connections with the press and buyer community alongside other brands within the scheme. They are highlighted as a key brand within the Copenhagen Fashion Week edition, representing the next generation of creative talent.

CPHFW NEWTALENT One To Watch is not a mandatory slot assigned each season - it is dependent on the level of applications and and remains at the discretion of the Show & Presentation Committee and Copenhagen Fashion Week.

SS26 CPHFW NEWTALENT One To Watch brands

Kettel Atelier
Stem
Taus

SS25 CPHFW NEWTALENT One To Watch brands

Bonnetje
Sól Hansdóttir
Stem

AW24 CPHFW NEWTALENT One To Watch brands

MLGA
Martin Quad
Sloth Rousing

Each of the brands admitted to CPHFW NEWTALENT presented by Pandora will be provided sessions with the mentors below.

Ida Petersson

“I’ve been so lucky in my career to have had some incredible mentors who, like me, have recognised early on the importance of giving back to our community. These days, my favourite part of my job is the time I get to spend interacting with emerging talent, and helping them on their journey. Having grown up in the south of Sweden—where my love for fashion first began—I went on regular trips to Copenhagen, so it’s extremely rewarding to now play a part in the CPHFW talent support scheme. It feels like I’ve come full circle being here today.”

Clara Cornet

“From the day it launched, Instagram has been the home for fashion and a supporter of emerging designers. Instagram is especially proud to join CPHFW talent support scheme to show our commitment to the future voices of the industry. Finalists will receive dedicated mentorship, so that they may learn how to make the most of Instagram and Meta family of apps.”

Bruce Pask

“It is vital and also inspiring to me personally as well as professionally to support and mentor new and emerging designers and creators. To create and found businesses, collections, and design studios requires numerous and widely varied skill sets in addition to creativity and imagination. It is imperative that those of us with knowledge and experience in any of the areas of the business that can prove to be useful and helpful to those starting ventures are generous with our information and advisement. Creators need to be able to create, and to be able to have as much assistance and information as desired and needed is a great help toward a path of success.”

Mahoro Seward

“Being part of the talent support scheme is a privilege — the Nordic region has such a rich tradition of innovative yet applicable design, and it’s truly exciting to see how that tradition is being interpreted by a generation imbued with perspectives, approaches and values. I strongly believe that, especially in fashion, young designers are where the real potential for the changes we need to see in fashion can be actualised — playing a part in guiding potentially industry-shaping ideas and visions makes my job worth doing.”

Vikram Menon

"I am absolutely honoured and thrilled to joining the CPHFW NEWTALENT Scheme as a mentor, working closely with upcoming Nordic fashion brands. Copenhagen Fashion Week has always been at the forefront of innovation and creativity in the fashion industry, and to be a part of this program is very exciting. I am deeply appreciative of the trust and confidence placed in me to help guide and support the talented designers on the scheme. Mentoring is not just about imparting knowledge but also about fostering growth, nurturing unique voices, and cultivating the next generation of fashion visionaries. I look forward to sharing my experiences, insights, and passion for the industry with these aspiring designers, helping them to stay on top of their business finances."

Julie Gilhart

“I am honored to serve as a Copenhagen Fashion Week Mentor for another year and be given the opportunity to help discover the next generation of talent. I am continually inspired and propelled by the search and have always believed that the best talent has yet to be discovered. One of my greatest passions lies in fostering new talent, and it’s a privilege to utilize this platform to mentor the next generation of designers in Copenhagen.”