New avenues for shaping the digital fashion landscape

SS24 Copenhagen Fashion Week Ganni Backstage thestreetland 49

New avenues for shaping the digital fashion landscape

In this digital roundtable, we discussed about how fashion weeks are transforming into digital playgrounds, embracing technology with a strong sustainable mindset to showcase the latest trends in exciting new ways. We delved into the metaverse, gaming and Web3, where avatars and digital wearables are opening up new revenue streams and fresh avenues of self-expression and creativity. We uncover the power of building digital fashion communities, fostering inclusivity and shared experiences that transcend the boundaries of the physical and the digital.

The roundtable conversation was organised by the Digital Fashion Roundtables project under Lifestyle & Design Cluster in collaboration with Copenhagen Fashion Week.