The Fflow Hub: Gifting showroom and Supper Club

Fflow Takes Copenhagen! Come join founder Federica Labanca and some of Fflow’s brands at our Fflow Gifting showroom in the day, to pick a dinner look, and some extra FW essentials, for our FFLOW Supper Club.

Fflow was born out of a simple frustration: our founder, Federica Labanca, a content creator herself, grew tired of how complicated it had become to link and shop products through affiliate platforms. Endless redirects, abandoned carts, and clunky user experiences were getting in the way of authentic content and seamless shopping. So, she set out to create a better solution - for influencers, brands, and audiences alike.

Building community and loyalty around the platform is without a doubt one of our biggest priorities. Both creators and brands have become used to the fast pace of this industry - so much so that a real sense of community has been lost. Personally, my career in fashion has always been built on relationships. And with Fflow, we want to bring that back. We want to create moments that slow things down - real opportunities to connect. That’s where the Fflow Supper Club Series comes in.

It’s a space where creators and brands can come together, offline, and reintroduce themselves. Beyond the cold emails and gifting requests. We want creators to start thinking long-term, and build genuine connections with brands over an evening of conversation, food, and shared purpose.

After the great success of our London Supper Club Series, we’re ready to take the concept further with the Fflow Hub: Copenhagen FW edition. Mixing experience, content creation, and community, all in one.

Here’s what's gonna happen in the HUB: Fflow is taking over Frederikssundsvej 35 on August 5th, creating a unique hub for creators and brands.
By day, 10am to 5pm, the space will be a welcoming retreat where creators can drop by for coffee, take a breather from the FW buzz, and connect with like-minded creatives. A curated gifting showroom will showcase Fflow’s latest brands, giving guests the chance to explore the collections, get to know new brands and pick a look for the Supper Club in the Evening (or just some FW essentials)!
As evening falls, at 8pm, the space will transform into an intimate Supper Club, brought to life in partnership with Venn Dining by Phoebe Elsa Jordan - bringing together brands, creators, and key opinion leaders for a night of great food, conversation, and community. The perfect way to kick off Copenhagen FW!