Armenian Brands at POET Concept

The first time ever 6 Armenian Brands showcase at POET Concept during Copenhagen Fashion Week.
The Fashion and Garment Chamber of Armenia (FGC) proudly presents Armenian Brands at Poet Concept—a three-day showroom experience spotlighting six Armenian labels: Ariga Torosian, Avetisian, Loom Weaving, Ruzanē, Sončess and True Romance. As Copenhagen’s premier curated fashion and art platform, Poet offers an exclusive look into Armenia’s rising fashion scene during Copenhagen Fashion Week. This curated collective event marks a significant moment for Armenia’s creative sector.
Founded in 2017, the FGC Armenia NGO unites over 280 fashion and textile brands, working to position Armenian creativity as a global force rooted in sustainability, craftsmanship, and innovation. Through international exposure and strategic capacity building, FGC supports local brands within a wider international market. Poet’s gallery-style showroom merges art, fashion, and retail in a thoughtfully designed two-story space.
With past collaborators including CMMN SWDN and Martan, and a guest list that draws key industry buyers from Harvey Nichols, Browns, and Hypebeast, Poet fosters meaningful B2B connections and high-level visibility. Visitors to Armenian Brands at Poet Concept will discover collections that reflect tradition with contemporary edge - ranging from woven heritage textiles and avant-garde silhouettes to sustainable ready-to-wear and conceptual accessories.
The event invites press, buyers, and fellow creatives to engage with Armenia’s design narrative, explore its niche aesthetics, and connect with a new wave of talent.
Dates: 6-8 August
Location: Poet Concept (Overgaden Neden Vandet 17, 1414), Copenhagen
Open to: Press, Buyers, Industry Professionals