CFW SERVICES

STEP 1

APPLICATION AND HANDLING FEE 2.000 DKK

Mandatory for all brands that apply for the official CPHFW schedule.
The CPHFW secretariat receives and handles application material and the application material being assessed by the official schedule committee.

STEP 2

THE OFFICIAL SCHEDULE PACKAGE

For brands with less than DKK 20 million in annual turnover: 10.000 DKK
For brands with more than DKK 20 million in annual turnover: 30.000 DKK
For CFW Newcomers: 5.000 DKK
For design schools: 5.000 DKK

Mandatory for all brands that are accepted to the official schedule, including:

THE OFFICIAL SCHEDULE COMMUNICATION

Participation with show/presentation on the official CPHFW schedule. The official schedule is published on copenhagenfashionweek.com and in the CFW App. Including a brand biography on copenhagenfashionweek.com with material – 2 profile images (1 tall and 1 wide), 1 profile text and contact info – delivered by the brand to CFW secretariat.

PRESS BUS

The press bus is targeted press representatives. The press bus is a jump-on jump-off service available for the press representatives before and after each show/presentation. The press representatives gain access to the bus by showing their press card/business card. The CPHFW secretariat do not have information about who is on the bus prior to Copenhagen Fashion Week and do not guarantee the number of press representatives on the bus at any given time. Snacks and water/soft drinks are served on the bus.

RUNWAY PHOTOGRAPHER AND PHOTO PACKAGE

The CPHFW secretariat provides a professional runway photographer during Copenhagen Fashion Week who will cover all shows/presentations on the official schedule. The photo package includes having the fresh runway photos published on copenhagenfashionweek.com as a part of the show/presentation brand profile. As well as directly sent to the brand – including the photo rights for external and commercial usage.

(CPHFW kindly reminds all brands to be aware of model rights). The CPHFW secretariat will upload the photos as soon as they are received from the photographer after each show/presentation. The image bank on copenhagenfashionweek.com is the official image bank from which press can download the photos needed for coverage of Copenhagen Fashion Week. The CPHFW secretariat cannot guarantee which media will download the image material.

EXPOSURE TO INTERNATIONAL PRESS AND BUYERS

During Copenhagen Fashion Week the CPHFW secretariat hosts a number of international press representatives from various media and a number of buyers. The guests are urged to attend each show/presentation on the official schedule. The CPHFW secretariat cannot control and therefore not guarantee the press guests’ attendance at shows, and the subsequent media coverage is entirely in the hands of the press representatives.

Runway video is not included in the show schedule package but can be purchased separately.