The chatroom: Heliot Emil
Give it all you got is the brothers behind Heliot Emil advice to new designers.
Being a part of CFW New Talent Scene has given the brand a lot of international attention from media like Vogue, Elle and Hypebeast.
We met Julius and Victor for a small chat on what has happened since.
How was it to be a part of Copenhagen Fashion Weeks New Talent Scene?
Such an amazing experience. Copenhagen Fashion Week helped us a lot with this years show. The platform, the space and the team was amazing. From the beginning the whole process was surprisingly open. We have previously been given platforms where we were under a certain type of ruleset, no this, no that. This was definitely not the case with the talent scene. We had a lot of crazy ideas and every time we were met with a smile and a positive attitude
What has happend since the show?
In our wildest imagination we did not expect the show to have this much impact. Media like VOGUE, Elle, Hypebeast, Highsnobiety all wrote about the show. We have seen an increase in sales, increase in brand recognition, followers and so much more. We are very flattered by the fantastic response, and this will not be our last show.
What’s your best advice to the new designers who is going to be a part of the New Talent Scene AW18?
Give it all you got ! We would love to personally give you some advice if you think it could be helpful, just reach out.
What is the future for Heliot Emil?
We are growing at a very fast pace at the moment. We have some very exciting stuff coming up. We can’t say to much at the moment, but be sure to follow us online and you will be the first to know.